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Instagram Live

The other week we talked about Instagram Stories, how we use it and why we like it. Today we are expanding on this with Instagram Live. Similar to Facebook Live, Instagram Live, allows you to record live video that is the broadcasted to your followers.

Unlike Instagram Stories this feature doesn’t have a 30 second time limit so you have time to fit in everything you want to show or say without having to constantly hold down the record button as you stop and restart.

What to use it for?

  • Events- show your event as it is happening for those that aren’t there
  • Q & A’s- Since Instagram Live allows viewers to react as they watch you can record live question and answer sessions while they comment as you go along
  • Tutorials- show the process of you making a product, packaging an order, working on a project, etc.


Established in 2013, Piqued PR is a full service boutique PR agency focusing on lifestyle clientele. We pique the interest of press and consumers to inform and excite them about your business, products and services.

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