Erin Ashare wore a pair of earrings that she made to work. Within one week, she had over 20 orders for those earrings! That experience is how CRAVE was born. Erin wants everyone to feel beautiful every time they put on her creations! Check out our interview with her below.
What inspired you to start your business?
“I have a true obsession with anything that is colorful and sparkling. When I couldn’t find the jewelry I wanted. I decided to create it.”
What advice would you give a student or aspiring entrepreneur?
“No one started a business without trying. Try and work hard. But most of all, enjoy it!”
How has social media influenced or helped your business? Do you have an example?
“I have met some amazing influencers who style my designs. Which in turn brings it to the attention of women all over the world.”
What is next for your business?
“Creating an apparel line! But right now I am having way to much with jewelry… and I am going on 8 years!”
What do you think has been your greatest accomplishment thus far?
“Knowing that my designs make women feel beautiful everyday!”